For the incoming first-year students, HRL wanted to create a sense of belonging between the residential
colleges. With that we came up with residential icons for each first-year residential college, merch with those
designs, and our first-annual First-Year Cup.
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Residential College Icons, merchandise and environmental graphics were created to drive the point home and welcome over 3,000 new students.
Pearson & Mahoney Desk
Coral Residential College Wrap
Mahoney & Pearson Desk Wrap
Mahoney & Pearson Elevator Wrap
First-Year Cup Inaugural Year. We went with a camp theme to get students excited to participate.