Centennial Celebration

Tasked with updating the student union- UC- wall for the upcoming Centennial Celebration. The UC wall tells the story of 100 years of the University of Miami, to continue along the theme of the celebration and keeping the university’s unbeatable spirit I designed a wall that captures it all in one.

This was a big and bold design that lacked storytelling. It was full of spirit but lacking luster, so I wanted to tie in the theme of the wall next to it. My design idea A map to bring it all together and showcase the progression of our campus while maintaining the school spirit. Photo credits: Catherine Mareira

Canes Carnival

Tasked with coming up with the look and feel for the annual student carnival event, Canes Carnival. This year, it was part of the Centennial Celebration. The event would be open to the community, alumni, students, faculty, and staff. My objective was to create not only the look, but all the marketing, environmental, and merchandise assets. Photo Credits: Catherine Mareira

Block Party

The theme of the carnival was not only centennial, but also circus. Our campus partner wanted the whimsical feel of the circus with big tents and excitement to be felt through the graphic, while also combining the university’s Centennial branding.

Event Graphics

The official Centennial branding had the sunburst become a huge part of the celebration, so I decided to incorporate it into the Centennial logo and background. Keeping orange and green subtly throughout, I also added colors that resemble the circus atmosphere.

Map + Directiional Signage

Map and directional signange was placed all over campus to help guide visitors around campus.

Merchandise

Giveaway shirt that was given out to over 8,000 attendees.

Previous Back to All Next